BFH

Bread Financial Holdings, Inc.
103.41 -2.13% 2026-10-30

Last 90d 2 insider buys worth $125.2K

52-week range
59.26 114.53
1-month+6.7%
3-month-6.7%
1-year+66.2%
3-year+271.7%
5-year+33.0%
vs 50-day-0.4%
vs 200-day+12.7%
Volatility39%
Beta1.18
$ vol/day$60M
ATH249.00
From ATH-58.5%
Next report2027-01-28
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2026AprJulOct

bought sold · bigger dot, bigger trade · follows the chart’s range

WhenPeople SizeValuePrice
2d buy 1 $123,490 103.28
2mo buy 1 $1,718 107.84
3mo sell 1 $297,348 108.17
5mo sched 1 $1,336,540 88.43
5mo buy 1 $60,328 86.16
6mo sell 1 $874,930 86.86
1.3y buy 1 $63,459 57.96
2.0y buy 1 $51,020 49.93
2.2y buy 1 $99,640 50.72
2.8y sell 1 $1,605,080 34.24
2.8y sell 1 $2,957,465 33.25
2.8y sell 1 $2,755,822 29.98
2.8y sell 1 $2,715,600 28.32
2.8y sell 1 $2,416,611 31.07
2.8y sell 1 $1,955,614 31.25
2.8y sell 1 $2,419,554 30.51
2.8y sell 1 $1,672,400 32.05
2.9y sell 1 $1,689,392 32.70
2.9y sell 1 $1,531,569 32.02
2.9y sell 1 $1,789,357 32.29
2.9y sell 1 $2,183,394 30.29
2.9y sell 1 $2,231,973 29.05
3.3y buy 1 $100,272 38.81
3.4y buy 1 $11,956 27.21
3.4y buy 1 $442,500 27.89
3.5y buy 1 $3,354,119 28.98
3.5y buy 1 $5,760,325 26.41
3.5y buy 1 $4,958,005 24.57
3.5y buy 1 $6,409,497 23.68
4.2y buy 1 $98,900 38.56
4.2y buy 5 $674,989 35.26

Next report 2027-01-28 (Thursday, before open, in 89 days) · EPS estimate 1.52. It has finished the next session higher 57% of the time, average move 4.9%.

Day-after move, last 12 reports, oldest left.

ReportedEst.Actual SurpriseGapDay 1Day 5
2026-10-21 beat 3.23 3.84 +18.8% -2.0% -5.7% -2.7%
2026-07-22 beat 2.77 3.55 +28.3% -1.3% +1.7% +8.6%
2026-04-23 beat 3.05 4.18 +37.0% +3.5% -0.3% -8.3%
2026-01-29 beat 0.48 2.07 +334.3% +3.5% +7.1% +13.2%
2025-10-23 beat 2.11 4.02 +90.3% +2.9% +8.1% +2.3%
2025-07-24 beat 1.96 3.14 +60.5% -2.0% -5.0% -4.5%
2025-04-24 beat 2.23 2.90 +30.1% +4.3% +2.2% -0.2%
2025-01-30 beat 0.37 0.41 +9.5% -1.0% +0.1% -1.4%
2024-10-24 miss 1.95 1.84 -5.5% -0.7% -1.9% -2.3%
2024-07-25 beat 1.64 2.66 +62.6% +4.0% +4.0% +0.9%
2024-04-24 miss 2.97 2.73 -8.0% -5.5% +3.2% +16.0%
2024-01-25 beat -0.83 0.90 +208.2% -5.3% +7.0% +19.1%
2023-10-26 beat 2.28 3.46 +52.1% +2.1% -1.3% +3.7%
2023-07-27 beat 0.05 1.27 +2722.2% +6.8% +8.3% +10.0%
2023-04-27 beat 6.59 9.08 +37.8% +0.9% +2.0% -11.4%
2023-01-26 beat -2.80 -2.68 +4.3% +0.4% -5.8% +2.9%
2022-10-27 beat 2.19 2.69 +23.0% +2.6% +5.9% +4.8%
2022-07-28 miss 2.20 0.56 -74.7% -0.8% -5.2% -7.4%
2022-04-28 miss 4.41 4.21 -4.5% +2.6% +6.0% +2.6%
2022-01-27 miss 2.20 1.21 -45.1% -1.3% -0.6% +3.2%
2021-10-28 beat 3.38 4.47 +32.1% +1.1% -2.4% -1.5%
2021-07-29 beat 3.74 5.99 +60.3% -1.1% -1.7% -6.9%
2021-04-29 beat 3.15 6.28 +99.4% +2.9% +10.0% +11.9%
2021-01-28 beat 2.42 3.31 +36.6% +7.2% +4.7% +23.0%
2020-10-29 beat 2.27 3.45 +52.2% +4.2% +18.9% +34.0%
2020-07-23 beat 1.52 1.86 +22.4% +3.2% +5.1% +4.5%
2020-04-23 miss 3.84 0.75 -80.5% +0.0% +10.1% +36.5%
2020-01-30 miss 4.17 4.12 -1.1% -3.4% -2.3% -2.9%
2019-10-24 miss 5.25 5.05 -3.9% -6.3% -13.5% -19.2%
2019-07-18 miss 3.95 3.83 -3.1% +1.0% +4.8% +3.9%
2019-04-25 miss 4.05 3.72 -8.2% -2.9% -6.6% -6.2%
2019-02-07 beat 6.95 7.04 +1.3% -8.3% -9.8% -7.2%
2018-10-18 beat 6.19 6.26 +1.1% +0.1% +5.5% -4.2%
2018-07-19 beat 4.65 5.01 +7.8% +0.0% +0.5% +3.5%
2018-04-19 beat 4.23 4.44 +5.1% -2.5% -0.9% -4.5%
2018-01-25 beat 5.01 6.26 +25.0% -2.6% -2.6% -0.9%
2017-10-19 beat 5.02 5.35 +6.5% +0.3% +1.9% +1.8%
2017-07-20 beat 3.74 3.84 +2.7% -7.5% -9.5% -8.7%
2017-04-20 beat 3.86 3.91 +1.4% +4.7% +8.3% +8.3%
2017-01-26 beat 4.64 4.67 +0.6% -3.2% -2.4% -0.6%
2016-10-20 beat 4.44 4.74 +6.8% +0.4% -4.7% -5.7%
2016-07-21 beat 3.59 3.68 +2.4% +6.5% +6.4% +8.8%
2016-04-21 beat 3.80 3.84 +1.1% -7.3% -7.0% -7.7%
2016-01-28 beat 4.11 4.13 +0.6% -8.4% -19.4% -20.0%
2015-10-22 beat 3.93 3.95 +0.5% +3.3% +6.7% +7.9%
2015-07-23 beat 3.25 3.32 +2.3% -1.0% -5.8% -9.7%
2015-04-16 beat 3.44 3.65 +6.2% +1.2% -0.8% +2.6%
2015-02-05 beat 3.32 3.45 +3.8% -1.2% -4.3% -2.5%
2014-10-16 beat 3.31 3.47 +4.9% -0.3% +5.6% +14.5%
2014-07-17 beat 2.73 2.90 +6.2% +0.0% -0.1% -1.3%
2014-04-17 beat 2.72 2.79 +2.7% -6.1% -7.2% -10.6%
2014-02-06 beat 2.33 2.39 +2.5% +1.8% +10.4% +19.3%
2013-10-17 beat 2.66 2.67 +0.5% +0.5% +0.7% +4.6%
2013-07-30 beat 2.30 2.41 +5.0% +0.0% +0.8% +6.6%
2013-04-18 beat 2.52 2.55 +1.4% +0.7% +0.8% +5.8%
2013-01-31 beat 1.80 1.84 +2.0% +2.3% +2.7% +0.2%
2012-10-18 beat 2.23 2.37 +6.4% -0.3% +4.4% +2.5%
2012-07-19 beat 1.91 2.13 +11.3% +0.6% +1.3% -1.1%
2012-04-19 beat 2.19 2.38 +8.8% +0.5% +0.1% +1.9%
2012-02-02 beat 1.49 1.70 +14.3% -1.8% +1.2% +6.2%
Model view — historical tendencies for the days ahead, not a forecast
Next 1 day
+0.3%
Next 1 week
+1.9%
Next 1 month
+3.4%
Seasonality
Bullish window historically
Next 30 days (to Dec 1): +7.0% median, 71% of the last 24 years finished up.
20-year seasonality chart →
Mean reversion
Neutral — RSI(2) at 34
RSI(2) under 15 is oversold (this name has historically bounced); over 85 is overbought. Its dip-buy edge in history is +0.04%/day.
Mean-reversion stats →
1-month breakdown — Market · β 1.18 +2.8% · Seasonal tilt +0.6%
$60M/day volume 39% volatility +66% 1-year -58% from ATH
52-week range · 80% of the way up · -10% from the high
$59.26$114.53

Not investment advice.